Netflix awards creative assets

Event materials, multiple events

Since 2018, Amey & Co has collaborated with the Netflix Awards team to produce both online and offline promotional materials, effectively spotlighting their films and series as they approach the Oscars, BAFTAs, and other major industry events.

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Brief:
Netflix approached Amey & Co to create a cohesive range of promotional and event materials that would support their award campaigns in the lead-up to major ceremonies such as the Oscars and BAFTAs. The objective was to develop engaging visual assets that resonated with industry professionals, academy voters, and press attendees—enhancing the brand presence and storytelling around Netflix’s acclaimed films and series.

Deliverables:

  • Print and digital screening invitations tailored to each nominated title
  • Branded merchandise, including popcorn boxes and bar menus, to elevate the attendee experience at screenings
  • Digital assets for online promotion, including social media graphics and banner ads
  • Supporting collateral for live events such as programs, backdrops, and large-format prints

Conclusion:
The resulting suite of creative assets not only reinforced Netflix’s status as a leading innovator in the industry, but also helped capture the essence of each nominated production. By ensuring consistency, aesthetic appeal, and clear messaging, Amey & Co’s designs contributed to a high-impact presence that elevated Netflix’s award-season narrative and further solidified the brand’s cultural significance.

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A Winning Partnership: How Amey & Co Supports Netflix Awards Campaigns Across the Globe

Since 2018, Amey & Co has been at the forefront of Netflix’s award season strategy, providing a wide range of creative assets that enhance the streaming giant’s presence at key industry events. From the Oscars and BAFTAs to other prestigious ceremonies, Amey & Co’s flexible, fast-turnaround approach has helped Netflix spotlight its most celebrated titles, captivating audiences and stakeholders along the way.

A Broad Scope of Award-Season Support
As the buzz of award season intensifies, Netflix requires a host of both online and offline materials to support their campaigns. Amey & Co has consistently delivered exceptional results, producing visually striking digital assets—such as social media graphics, online invitations, and film stills—tailored to each title’s unique tone and narrative. Meanwhile, for offline events, the team has designed everything from elegant screening invitations to premium-quality programs and brochures, ensuring that every tangible touchpoint is elevated to reflect Netflix’s top-tier brand values.

Enhancing the Screening Experience
For each film or series on the awards circuit, creating the right atmosphere at screenings is crucial. Amey & Co steps in to enrich these exclusive events with custom-branded collateral that brings the onscreen worlds to life. From branded popcorn boxes and bespoke bar menus to inventive decorations and signage, the team ensures every detail enhances the viewer’s journey from the moment they arrive. By carefully aligning aesthetic elements with the narrative themes of each production, Amey & Co helps Netflix set the perfect stage for industry insiders, press, and Academy members.

Fast Turnaround, High Flexibility
In the high-pressure environment of award campaigns, timing and adaptability are paramount. With announcements, nominations, and screenings unfolding at a rapid pace, Amey & Co has refined a production process built for speed. Whether delivering last-minute digital assets for a newly scheduled screening or updating printed collateral hours before an event, the team responds quickly and efficiently. Their ability to accommodate shifting timelines and evolving creative briefs makes them an invaluable partner for Netflix, providing peace of mind when the stakes are at their highest.

A Growing Relationship Across Departments
Over the years, the relationship between Netflix and Amey & Co has grown from a single-department collaboration into a multi-faceted partnership. Initially focused on supporting the Netflix Awards team, Amey & Co now works closely with various divisions, including marketing and communications, to ensure a consistent and unified brand voice. This integration of services has fostered an environment of mutual trust and understanding, allowing Amey & Co to anticipate Netflix’s needs, streamline processes, and deliver even more impactful results.

Global Reach with Local Expertise
Though their work began primarily within the UK market, Amey & Co’s reputation for excellence has led to increased involvement in campaigns for the US and European markets. By understanding the cultural nuances and audience expectations across regions, the team tailors designs that resonate internationally, contributing to Netflix’s global brand narrative. This worldwide perspective ensures that, no matter where an event takes place, Amey & Co’s creative solutions feel authentic, engaging, and universally appealing.

A Continued Commitment to Excellence
After several years and numerous award seasons, Amey & Co’s track record of delivering top-quality creative assets for Netflix remains unwavering. As the streaming platform continues to produce award-winning content that shapes the entertainment landscape, Amey & Co stands ready to support these achievements with the same dedication, innovation, and adaptability that have defined their partnership since day one.

In an era where storytelling transcends borders and mediums, Amey & Co’s collaborative work with Netflix exemplifies the power of strategic, flexible design. Together, they have created award-season experiences that captivate viewers, impress industry insiders, and reflect Netflix’s enduring commitment to creativity and excellence.